- Nothing to pay
- No deductions from your compensation
- Access to UK's leading personal injury solicitors
- Excellent claim success rate
- Friendly, supportive and genuine staff
- Impartial legal advice without any cost or commitment
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Happy as a clam over no win no fee compensation claim idea
My favourite typo since starting this job as a copywriter for a no win, no fee compensation claim firm is "compensation clam". Strangely enough, on aiming for "clam" in that sentence, 
I just typed "claim" - that means it's even harder to type it wrongly on purpose than it is to avoid all the written accidents that brought this bivalve hero to my attention.
Because that's what he sounds like to me; an anthropomorphic hero leaping in Where No-one Else Can Help You. Like in cartoons; a sort of legal-industry ninja turtle with a desire to help those who have suffered personal injury.
It might not be the most exciting cartoon, with our hero (and his side-kick Chowder) up to their elbows in law books, researching the precedents in whiplash neck injury cases, but it's almost certainly one that his poor clients would appreciate, were they not imaginary.
Of course, it doesn't show up in the spell-check. So I sent a piece of copy to my colleague to proof-read and it came back with a blue mark saying I should insert that 'i'. Of course, I did, and my bit of copy on a payout for whiplash went out into the world appropriately dressed. But the image still sits in my head - could he be a useful mascot for the firm, allowing us to send poseable figurines to people we've successfully managed a no win, no fee compensation claim for?
Maybe he could help explain to children what's going on while their parents are making a personal injury claim. The time it takes to claim compensation can be a stressful period for anyone; that itself can make it difficult for parents to explain to children what it is that's causing the stress in the house. We pride ourselves on keeping a claim as pain-free (and cost-free) as possible, so perhaps there's mileage in that too.
But who's the supervillain he must deal with? Every hero, after all, needs a nemesis to defeat, and Compensation Clam should be no different if he's to work appropriately. I remember Superman fighting Nick O'Teen to try to prevent children (as I was then) from smoking, but there's not really a punning name for "car accident" or "industrial disease". The best I could think of was "Nick Injury" (for "neck injury"), but the fact I need to explain that proves it doesn't quite work.
Except that it's often the case that there isn't a bad guy in the compensation claims we deal with; there may be negligence, or failure, or a faulty item in a product liability claim, but there is rarely any deliberate desire to cause personal injury. Perhaps it's more in keeping with the way the world is to keep the Clam working against the forces of circumstance as the prime opponent. Perhaps that's the way to encourage a more adult understanding of a no win, no fee compensation claim.
Once, that is, you get over the concept of a personal injury lawyer with a giant clam for a head.
